DEFINE YOUR SPACE, CREATE YOUR ATMOSPHERE – IT'S YOUR DINING EXPERIENCE
With an unbranded refit already underway, there was no time for standing still. Failing Brewers Fayre restaurants were being given a face lift, so we went to have a look.
A common theme running through the premises was the varied dining spaces - an opportunity to create atmospheres for different dining occasions.
Building on the interiors refit, Table Table was launched as a contemporary pub restaurant brand that invites its customers to enjoy their space. Varied dining spaces were enhanced with varied table sizes and textural decor.
New restaurants to accompany every Premier Inn, follow the theme.
Table Table positively welcomes friends, families, couples and sole business travellers alike, making them all feel comfortable. Supported by a menu that offers a selection of pub classics with a fine contemporary twist.
The identity was born from the textural interiors and developed to reflect and compliment the contemporary dining experience.
• Brand Strategy • Naming • Identity